The Aviator Takes Flight

Originally created in the 1930s, with the objective of saving air force pilots from the freezing temperatures at high altitudes, the Aviator jacket is back and bang on trend. Unveiled at the European fashion shows of late Spring 2010, the Aviator has since been tantalising fashionistas by appearing in the fashion magazines far earlier than their availability on the high street. I for one, made a call to a certain high street store's buying office to enquire about when this style would hit the shops.

This week, Fashion Audit took to the fashion streets of London on an unusually and ironically far too sunny day for this style, and came away with the following conclusion. The Aviator is available in leather/PU, sheepskin and shearling. Each material has its pros and cons. For me, nothing looks more authentic than the real thing, so PU just won't do! Nevertheless cheap leather is far too shiny to make this look work, so that rules out a few of the Aviators on the high street. The ultimate look for me is a progression of the biker jacket (ideally not single breasted!) and unfortunately the designers do this look the best. However, I found a few very close versions on the high street and online - an almost distressed/worn finish with not too much fur or shearling.

Before I pass on the crucial top 5 list, a word of caution on working this look: given the volume, warmth and width of the Aviator jacket, wear as little as possible underneath. Simple, but chic flowy dresses in chiffon, or cotton or military style low crutched hareems in single, sultry colours rather than masses of or bright colours, with biker boots; think Alexa Chung and you'll be bang on trend!

By the way, this list is just my opinion and if you need more information please contact me directly.

1. Burberry or Acne (both designer labels and priced at @£1500)
2. Vila £60 (price tag suggests it's PU but distressed and really authentic)
3. Top Shop (with a huge selection under the leather and PU section, including gilets) @£60-£300
4. asos (has an unique aviator filter) prices range from £60-£350
5. M&S and Whistles @£80 and @£345

and other brands of Aviator that didn't quite make the top 5 but came close: River Island, Next, Oasis, H&M.